Strategic Governance in the Marina Sector in The Context of Marine Tourism Cluster

Yuzbasioglu N., Dogan O.

ALMATOURISM-JOURNAL OF TOURISM CULTURE AND TERRITORIAL DEVELOPMENT, vol.12, no.23, pp.59-82, 2021 (ESCI) identifier

  • Publication Type: Article / Article
  • Volume: 12 Issue: 23
  • Publication Date: 2021
  • Journal Name: ALMATOURISM-JOURNAL OF TOURISM CULTURE AND TERRITORIAL DEVELOPMENT
  • Journal Indexes: Emerging Sources Citation Index (ESCI), CAB Abstracts, Directory of Open Access Journals
  • Page Numbers: pp.59-82
  • Keywords: Strategic governance, Marine tourism, Marine tourism cluster, Marina sector, SUSTAINABLE TOURISM, DESTINATION GOVERNANCE, POLITICAL-ECONOMY, MANAGEMENT
  • Akdeniz University Affiliated: Yes

Abstract

This research aims to discuss strategic governance activities in the marina sector operating in Mugla Marine Tourism Cluster. Qualitative research methodology was preferred to identify the strategic governance practices from marina managers' perspective. In-dept semi-structured interview was preffered in order to illuminate the case specific management approaches and applications. Six marina managers were interviewed, and the managers' opinions were analysed by content analysis under five main themes namely, vision, participation, coordination, transparency, and efficiency. The findings revealed that the strategic governance practices are not strictly implemented because of the top-down-centralized approach which is preferred in the sector.