A Revıew of Factors Affecting Turkish Consumer Behaviour
in: Marketing Management in Turkey (Marketing in Emerging Markets), Selcen Ozturkcan , Elif Yolbulan Okan, Editor, Emerald Publishing Limited, West Yorkshire, pp.105-139, 2018
- Publication Type: Book Chapter / Chapter Research Book
- Publication Date: 2018
- Publisher: Emerald Publishing Limited
- City: West Yorkshire
- Page Numbers: pp.105-139
- Editors: Selcen Ozturkcan , Elif Yolbulan Okan, Editor
- Akdeniz University Affiliated: Yes