The Effects of Technology Usage on Customer Loyalty Creation Process in Medium Sized Hotel Enterprises

KİTAPCI O., DÖRTYOL İ. T.

32nd INFORMS Marketing Science Conference, Germany, 1 - 04 June 2010, pp.19

  • Publication Type: Conference Paper / Full Text
  • Country: Germany
  • Page Numbers: pp.19
  • Akdeniz University Affiliated: No