Uluslararası Pazarlara Giriş Stratejileri
in: Uluslararası Pazarlama, Mehmet İsmail Yağcı- Sabiha Kılıç, Editor, Lisans, İstanbul, pp.39-58, 2014
- Publication Type: Book Chapter / Chapter Research Book
- Publication Date: 2014
- Publisher: Lisans
- City: İstanbul
- Page Numbers: pp.39-58
- Editors: Mehmet İsmail Yağcı- Sabiha Kılıç, Editor
- Akdeniz University Affiliated: Yes