A Descriptive Study of Determinants Concerning Physician Preference of Pharmaceutical Marketing

Atılgan İnan E., Akıncı S., Büyükküpcü A., Erdoğan Aktan H.

Ankara University International Conference on Marketing and Entrepreneurship, Antalya, Turkey, 6 - 09 April 2009, pp.828-836, (Full Text)

  • Publication Type: Conference Paper / Full Text
  • City: Antalya
  • Country: Turkey
  • Page Numbers: pp.828-836
  • Akdeniz University Affiliated: Yes