How Does the Cross-Cultural View Shape the Destination Brand Personality and Brand Image? Evidence From the Travelers

Güzel F. Ö., Ünal C., Şahin İ.

The Journal of Quality Assurance in Hospitality & Tourism, vol.24, no.1, pp.0-15, 2024 (ESCI)

• Publication Type: Article / Article
• Volume: 24 Issue: 1
• Publication Date: 2024
• Journal Name: The Journal of Quality Assurance in Hospitality & Tourism
• Journal Indexes: Emerging Sources Citation Index (ESCI)
• Page Numbers: pp.0-15
• Akdeniz University Affiliated: Yes