Measuring and mapping customers expectations and perceptions for airlines the Sunexpress case with the gaps model


ATILGAN INAN E., AKINCI S., AKSOY Ş.

Journal of Global Strategic Management, vol.3, pp.68-78, 2008 (Peer-Reviewed Journal)

  • Publication Type: Article / Article
  • Volume: 3
  • Publication Date: 2008
  • Journal Name: Journal of Global Strategic Management
  • Journal Indexes: Other Indexes
  • Page Numbers: pp.68-78
  • Akdeniz University Affiliated: Yes