TÜKETİCİYİ BİLİNÇLENDİRMEK VE UYARMAK AMACIYLA YAPILAN REKLAMLAR: KARŞI REKLAM UYGULAMALARI


ŞİMŞEK S., ARAT T., USLU Y., ŞİMŞEK D.

INTERNATIONAL ACADEMIC RESEARCH CONGRESS, Antalya, Turkey, 18 - 21 October 2017, pp.917

  • Publication Type: Conference Paper / Full Text
  • City: Antalya
  • Country: Turkey
  • Page Numbers: pp.917
  • Akdeniz University Affiliated: No