”Miraculous Formula”: Revealing Deep-Seated Feelings of Vulnerable Consumers Raised by Infant Formula Commercials


Kıymalıoğlu A., Öztürk B. N.

Tüketici ve Tüketim Araştırmaları Dergisi, vol.10, no.2, pp.219-264, 2018 (Peer-Reviewed Journal)

  • Publication Type: Article / Article
  • Volume: 10 Issue: 2
  • Publication Date: 2018
  • Journal Name: Tüketici ve Tüketim Araştırmaları Dergisi
  • Journal Indexes: TR DİZİN (ULAKBİM)
  • Page Numbers: pp.219-264
  • Akdeniz University Affiliated: Yes