A Review on Consumer-Brand Identification


in: ADMINISTRATIVE AND ECONOMICS SCIENCES Theory, Current Researches and New Trends 4, Faruk KALAY, Editor, İvpe Yayınevi, Cetinje, pp.87-99, 2022

  • Publication Type: Book Chapter / Chapter Vocational Book
  • Publication Date: 2022
  • Publisher: İvpe Yayınevi
  • City: Cetinje
  • Page Numbers: pp.87-99
  • Editors: Faruk KALAY, Editor
  • Akdeniz University Affiliated: Yes