Customer Experience Management


UÇAR P.

in: Interdisciplinary Reflections of Contemporary Experiential Marketing Practices, AKEL GÖKHAN, Editor, IGI Global, pp.43-59, 2022

  • Publication Type: Book Chapter / Chapter Vocational Book
  • Publication Date: 2022
  • Publisher: IGI Global
  • Page Numbers: pp.43-59
  • Editors: AKEL GÖKHAN, Editor
  • Akdeniz University Affiliated: No